“Get off social media, it’s a waste of time.”
A simple Google search on the harms of social media platforms yields hundreds of links to informative studies, motivational videos, and inspirational quotes urging people to reduce their screen time. However, interspersed among these are clickbait-y add-ons like “phone-abandoning techniques that you’ve NEVER heard of before” or “SHOCKING reasons why you should reduce your social media engagement.”
These attention-grabbing hooks aim to imply unique insights that could finally compel viewers to make long-awaited changes. And they do succeed, to some extent. These videos often see a surge in views over time, accompanied by comments praising their distinctiveness and sharing personal stories of how following the advice made a tangible difference.
The premise behind these clickbait tactics is to avoid being dismissed as a stale topic. By packing their content with evidence reiterating the consequences of fragmented attention spans, superficial connections, and constant self-comparison, creators fear viewers will simply scroll past, having encountered similar information multiple times. This pressure drives creators to delve into their creativity (and the internet) in search of fresh perspectives that captivate and retain viewers.
Certainly, such content can bring value. For example, a novel video discussing the detrimental effects of excessive self-photography prompted me to take fewer selfies, ultimately reducing my screen time. However, the constant pursuit and engagement with new angles on familiar topics highlight a common human flaw: a hesitation to act. It seems we often wait for the perfectly articulated suggestion, detailed action plan, or motivational command that will ignite a spark and propel us into action, leaving us stagnant without achieving desired results.
The human inclination to seek novel ideas and solutions is essential for progress in today's world. It fuels ongoing research and innovation—powerful tools that enhance human understanding and contribute to happier, more fulfilling lives. Yet, this perpetual search for novelty can overshadow proven truths that have stood the test of time.
The multitude of studies examining the teenage mental health crisis and creativity decline due to media overconsumption should serve as compelling reasons to take a step back. Similarly, the growing number of stories about individuals reversing illnesses through dietary changes should prompt healthier lifestyle choices without delay. In an era where an overwhelming amount of information is readily available, our failure to fully grasp the depth of what we already know is startling.
Eat a piece of fruit. Set aside your phone. Take a walk outside with a friend. Embrace the tried-and-true advice—you’ll be glad you did.